In this guide, we walk you through the best stroller categories to shop during Black Friday 2025: travel systems, lightweight strollers, and everyday umbrella- or city-style prams. We highlight what to look for, how to tell a great deal from a trap, and how to choose strollers based on your family’s needs (newborn, infant, toddler). We’ve done the research, spoken with parents, and kept safety front and center.
Why this guide matters — With so many brands flooding the market this time of year, it’s easy to get overwhelmed. We help you navigate the discounts while still making smart, safe, and practical choices for your little one.
If you’re in a hurry, you can jump straight to our curated list of the Top Black Friday stroller deals for 2025.
Still, I strongly recommend taking a minute to read what really matters when choosing a stroller — even during big sales — so you don’t end up with a deal that looks great on paper but underperforms in real life.
📌 Heads-up — This list isn’t sponsored. We include strollers we believe in based on features, usability, parent feedback, and safety.
Quick Picks: Top 3 Black Friday Stroller Deals 2025
Graco Modes Pramette Travel System
UPPAbaby Cruz V3 Stroller
Baby Jogger City Tour 2 Travel Stroller
What to Look For: Stroller Safety & Practical Must-Haves (Even on Sale)
Before you get excited about 50% off, it’s worth checking that the stroller still meets safety and usability standards. Here are the things I recommend you have in mind:
- 5-point harness (shoulders, waist/hips, between legs) — a proper safety harness greatly reduces risk of falls and ensures baby stays secure.
- Brakes and wheel stability — brakes should be easy to operate; a stroller with a wide, stable base reduces tip-over risk.
- No hanging loads on handles — avoid hanging heavy diaper bags or purses on handlebars; instead, use the lower storage basket to prevent tipping.
- Secure folding/unfolding mechanisms — make sure there are no pinch or entrapment risks, especially with younger children around.
- Age/weight/size appropriateness — make sure the stroller is suitable for your child’s current size (newborn vs. older infant vs. toddler).
- Comfort & convenience features — easy recline or lie-flat for newborns, adjustable canopy, easy folding, good suspension for uneven sidewalks, storage basket — features that make daily life easier for parents.
“Always use a five-point harness and lock the stroller’s brakes whenever you stop,” advise safety experts.
In my experience, strollers that balance safety, comfort, and practicality are the ones families end up loving long-term. Going for a “cheap but shallow” deal rarely pays off.
Black Friday Stroller Deals 2025
Best Everyday/City Stroller Deals
UPPAbaby Cruz V3 Stroller
ACCOMBE 2-in-1 Convertible Baby Stroller
Save 32% on the ACCOMBE 2-in-1 Convertible Stroller
Best Lightweight/Travel Stroller Deals
Baby Jogger City Tour 2 Ultra-Compact Travel Stroller
Save 44% on the Baby Jogger City Tour 2
Mamazing Ultra Air Lightweight Baby Travel Stroller
Save $230 on the Mamazing Ultra Air Stroller
Best Travel System Deals
Graco Modes Pramette Travel System
Save 20% on the Graco Modes Pramette Travel System
Best Jogging Stroller Deals
Thule Urban Glide 3 Single Child All-Terrain Stroller
Save 20% on the Thule Urban Glide 3
Why Black Friday Is the Right Time to Buy
- Huge discounts on premium models: Many higher-end travel systems and lightweight strollers drop 20–50%, making them accessible to more parents.
- Better inventory and selection: Right before the holidays, stores tend to stock a wide range of models (newborn-ready, upright seats, reversible seats).
- Time to prepare for winter walks: If your baby is newborn or infant now, snagging a stroller now means you’ll be ready for winter strolls (with rain covers, warm footmuffs, etc.) without paying full price.
- Gift-friendly timing: If grandparents or other family members want to gift something for the baby’s first Christmas or early months, a stroller deal is often appreciated and useful.
That said, don’t let “steep discount” blind you. Always check for recalls, inspect the stroller (fold, brakes, harness), and ensure it meets current safety standards (e.g., certified after 2014 as older strollers may lack updated protections).
How We Selected the “Best” Strollers (and Deals)
When we evaluated strollers for this guide, we used a three-pronged approach:
- Safety compliance + up-to-date certifications: Only strollers meeting the latest safety standards (post-2014 stroller regulations, correct harness, stable frame) made the cut.
- Real-parent feedback & hands-on testing: We considered what actual moms and dads like: ease of folding, one-handed fold, how the stroller handles on city pavement or gravel paths, comfort for baby, and long-term usability (from newborn to toddler).
- Value vs. price drop: A stroller that’s cheap but lacks features or comfort isn’t a win. We looked for strollers with meaningful discounts yet good build quality and longevity.
Our Recommended Black Friday Stroller Picks 2025
Here are the stroller types and features I’d prioritize depending on your situation: newborn days, baby-on-the-go, or toddler adventures. (Since stock and deals vary by retailer, treat this more as a shopping strategy guide than a fixed shopping list.)
| Your Needs | What to Look For | Why It Matters |
|---|---|---|
| Newborn & infant (0–6 mo) | Newborns need a flat/semi-flat position for safety and comfort. Good suspension smooths out bumps on sidewalks or stroller paths. | Easy to fold, store, and carry. Ideal for quick errands, public transit, or travel, while still safe and comfortable. |
| Everyday city walks, errands, travel | Lightweight stroller (umbrella or compact fold), one-hand fold, storage basket, sun/rain canopy | Easy to fold, store, and carry — ideal for quick errands, public transit, or travel, while still safe and comfortable. |
| Toddler (9 mo–3 yo) | You want a stroller that lasts 2–3 years without tipping or wear. | As the baby grows, comfort and durability matter more. You want a stroller that lasts 2–3 years without tipping or wear. |
| Longevity & Value | Convertible stroller (infant seat + toddler seat), good resale or hand-down potential, reliable brand. | Maximizes value per dollar. You invest once and use it for multiple years, possibly for more than one child. |
Common Black Friday Pitfalls — What to Watch Out For
During Black Friday, some “deals” may not be worth it, especially if you miss these red flags:
- Outdated models or recalled strollers: Some older models may still be listed or marked down. Always check recall databases (e.g., via the U.S. Consumer Product Safety Commission — CPSC) before buying.
- Missing essential safety features: (harness, secure brakes, stable frame) — A low price isn’t worth compromising on these.
- Falling for “too good to be true” discounts on cheap or off-brand strollers: They may lack durability or comfort, so you often end up replacing them soon.
- Assuming stroller = safe sleeping spot — The American Academy of Pediatrics (AAP) advises against letting babies sleep in strollers, especially infants younger than 4 months, because they can slump into unsafe positions.
- Overlooking storage & accessories: Rain covers, footmuffs, sun canopies, and good baskets matter, especially if you plan frequent walks or travel in colder months.
Our Personal Stroller Deal “Battle Plan” for Black Friday 2025
If I were shopping this Black Friday for a newborn or a baby under 6 months, here’s how I’d approach it:
- Start with travel systems on sale: They offer the best value because they combine a stroller, a car seat, and sometimes a bassinet.
- Check recall databases: Make sure the model is certified after 2014 and hasn’t been recalled.
- Inspect the stroller in person if possible: Check its fold/unfold, test the brakes, check the harness, and evaluate wheel stability.
- Prioritize comfort and practicality over price: e.g. a stroller that folds with one hand, is easy to carry up stairs or into a car trunk, and has a roomy basket. Even if it’s a little more expensive, it will pay off in day-to-day life.
- Buy weather-ready accessories (if relevant to your climate): like a rain cover or footmuff if you live somewhere with cold, wet seasons.
FAQ — Your Black Friday Stroller Questions Answered
Final Thoughts — Make Black Friday Count, Smartly
Black Friday 2025 can be a golden opportunity to snag a stroller that will serve your family for months or even years. But the real win isn’t just a discounted price. The win is getting a stroller that’s safe, comfortable, practical, and truly useful for your lifestyle. It should make your daily life easier, whether it’s quick errands, long walks in the park, or traveling with baby.
From what we’ve seen, the best deals balance value, quality, and longevity. And when you shop, shop with care. By checking safety, functionality, and real-world usability, you end up with a stroller that feels less like a purchase and more like a helpful companion for your parenting journey.
Happy deal-hunting — and here’s to many smooth, cozy strolls with your little one!